BOULDER, CO., MARCH 2009 - Mapping Analytics, an analytic consulting, software and data firm specializing in customer segmentation, site selection, and sales territory design, was named the SRC Partner of the Year for the second consecutive year at the SRC Extend 2009 global customer and partner conference.
SRC, a provider of geographic business intelligence software, recognized Mapping Analytics for serving a critical role in extending the power and application of SRC technology to worldclass clients and customers.
"SRC's customers and partners are doing amazing work with geospatial technology, and we are proud to recognize their efforts," said Dean Stoecker, SRC chief executive officer. "These innovations are helping companies everywhere make the smartest use of their data to cut costs and maximize revenue during this challenging economy."
The SRC Client and Partner Awards are given annually to the organizations that have most effectively deployed SRC technologies into their business practices or have demonstrated expertise to help SRC continue to provide the best solutions to its customers.
"We're honored to be named SRC Partner of the Year again," said Ralph Rothfelder, Mapping Analytics President & CEO. "We find their technology a good fit for many of our customers and have had particular success with SRC's business intelligence and data transformation platform, Alteryx, which allows our customers to rapidly access and transform multiple databases to provide geographic business intelligence in support of sales, marketing and operations challenges."
About Mapping Analytics
Mapping Analytics offers analytical consulting, software, and data to help businesses profile customers, accurately assess market opportunity, select successful retail and franchise sites, and plan sales and service territories. Founded 1989, Mapping Analytics is led by an experienced leadership team with a background in consumer marketing and proven success in geographic analytics, mapping, project management, and application development.
SRC software and solutions enable fact-based decision-making by delivering comprehensive data access and analysis with unparalleled performance. SRC's geographic business intelligence software serves Fortune 500 companies and more than 240,000 users worldwide, delivering specialized consumer and market insight and seamlessly scaling between local, regional and global markets via desktop applications or over the Web.
2-page profile of Mapping Analytics and our geographic approach to solving your marketing and sales challenges.